Product Management

About Course

This comprehensive Product Management course is designed to equip aspiring and current product managers with the essential knowledge, tools, and frameworks needed to build and manage successful products from idea to launch and beyond. Whether you're transitioning into a product role or sharpening your existing PM skills, this course provides a solid foundation in both strategic thinking and practical execution.

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What Will You Learn?

    Core Responsibilities of a Product Manager Understand the role of a PM in various industries and how they serve as the intersection of business, technology, and user experience. Product Lifecycle Management Learn how to manage a product through all stages—discovery, planning, development, launch, growth, and retirement. Customer-Centric Product Discovery Conduct user research, define personas, gather requirements, and validate ideas using real-world methods. Agile & Lean Methodologies Master popular frameworks like Scrum and Kanban and learn how to work effectively with engineering and design teams. Roadmapping & Prioritization Learn to build strategic product roadmaps and use prioritization techniques such as RICE, MoSCoW, and Value vs. Effort matrices. Go-to-Market Strategy Plan effective product launches, coordinate with marketing and sales teams, and measure success through product KPIs. Data-Driven Decision Making Use metrics and analytics to track performance, iterate on features, and drive continuous product improvement.

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